Dr. Sunildro L.S. Akoijam is currently working as an Assistant Professor in the area of Marketing and Strategy at Department of Management, North-Eastern Hill University (NEHU), Meghalaya. He has more than 8 years of teaching experience in the University level. Before joining NEHU, he was working at the Institute of Management Studies, Kurukshetra University. He did his MBA from Amity University, Uttar Pradesh and Ph.D. from Manipur University. He is a UGC-JRF (NET) qualified scholar. He has presented several research papers and case studies in various International and National Seminars and Conferences. He has also participated in various Workshops, Faculty Development Programmes, short-term certificate courses and academic related activities organized by Premier Management Institutes in different parts of the country and abroad. He has visited several foreign countries including South Korea, Singapore, Sri Lanka, Nepal, Myanmar, Indonesia and Thailand for the academic activities. His research papers have been published in various referred International and National Journals. He is a member of esteemed management associations like All India Management Association (AIMA), Rural Marketing Association of India (RMAI), Delhi Management Association (DMA), International Society for Development & Sustainability, Japan, The Society for Management Education, Kurukshetra, etc. He is associated with various National and International Journals of repute including International Journal of Social Economics, Emerald (UK), Journal of Reviews on Global Economics (Canada), Tourism Review, Emerald (UK), Journal of Rural Studies (Elsevier Publication, Netherland) etc. as an Editorial board member and reviewer. He has also organized several academic activities like Seminars, Conferences, Symposium, FDPs, workshops and Management Fest. Currently, 3 (Three) Research Scholars are pursuing their Ph.Ds. under his supervision. He is undertaking a Major Research Project sponsored by Indian Council of Social Science Research (ICSSR), New Delhi.