Dr. Sandeep Bhanot is an Associate Professor at SIES College of Management Studies, Nerul, Navi Mumbai. He is an Electronics Engineer from Mumbai University and a Management Graduate from Mumbai University. He has done his Ph.D. in Management from Mumbai University under the guidance of Dr. R. Srinivasan on the topic "A Study on the Purchase Behaviour of High-end Luxury Products". He has around 24 years of teaching experience in various subjects like Business Statistics, Operations Research, Decision Science, Research Methodology and Quantitative Models. He has written over 50 research papers in various national and international journals, and has also presented over 25 research papers at various national and international conferences.