We have great pleasure in presenting the first edition “Business Economics – I” written for students of UG courses. The subject matter is written in a simple and easily understandable language with sufficient support from real information.
The language of the book is simple and the coverage of various unit is exhaustive with examples. This work is prepared as a basic material for the learners to know fully about Business Economics – I. We have tried to make the book very useful for the students. This title “Business Economics – I” provides them an opportunity to develop the skills necessary to meet the challenges.
Contents –
1 : Introduction to Economics
2 : Demand Analysis
3 : Demand Forecasting
4: Supply
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