We have great pleasure in presenting First edition “Agricultural Marketing” written for students of UG courses. The subject matters are written in a simple and easily understandable language with sufficient support from real Agricultural Marketing information.
The language of the book is simple and the coverage of various unit is exhaustive with examples. This work is prepared as a basic material for the learners to know fully about Agricultural Marketing. We have tried to make the book very useful for the students. This title “Agricultural Marketing” provides them an opportunity to develop the skills necessary to meet the challenges.
This is an attempt to provide the students which thorough understanding of Agricultural Marketing.
Contents –
1. Marketing of Agricultural Goods
2. Channels of Distribution for Agricultural Consumer Goods
3. Marketing of Agricultural Goods Agricultural Marketing in India
4. Co-operative Marketing
Solved Model Question Papers
Last Minute Revision (LMR)
