Dr. Meghna Rishi is an expert in the area of marketing and communication management and has been previously associated with the radio, print and retail industry. She is a gold medalist in English Literature (Hons.), holds Ph.D. in the area of Internet Advertising and has completed Certificate in Teaching in Higher Education (UK). She has been the recipient of `Emerging HRD Thinkers Award -2010` and Emerald Publishing Group Award for best research based Case Study Internationally, in 2011. She publishes internationally as well as in national journals and has travelled extensively across geographies for the same. She is also an active member of review panels for International Journals and Conferences.