Brand Management (Mumbai Univ)

Dr. Rinkesh Chheda, a Management graduate specializing in Marketing and Finance along with a dual post graduate degree holder in Masters in Commerce (Management) and Masters in Management Studies (Finance). He also acquired a competitive degree in NET (Management) with a doctoral degree in Commerce, Faculty of Commerce and Management in the field of academics. He is working as an Assistant Professor at SIES College of Commerce and Economics, Sion (East) with BMS Department. He is teaching subjects like Logistics and Supply Chain Management, Corporate Communication and Public Relations, Production and Total Quality Management, Brand Management, Retail Management, Business Planning and Entrepreneurship Management, etc. Apart from management studies, he is also associated with Bachelor of Mass Media course teaching subjects like Brand Building, Consumer Behaviour, Principles and Practice of Direct Marketing, etc. With a rich experience in teaching fraternity, he also possess an industrial experience as a corporate trainer. He is working with a well renowned companies serving for almost 5 years before entering into teaching fraternity. He has participated and presented around 20 research papers in various national and international conferences.

Shobha Venkatesh is a post graduate specialized in Brand Management. She brings with her over two decades of work experience in the field of marketing, brand management, corporate communication and training in diverse industries such as Media Advertising, Publication and Finance. Prior to becoming an academician, she has worked with esteemed organizations such as Standard Chartered, Hindustan Times, Dataram Advertising, Acorns to Oaks in Senior Management position. She is the founder and mentor of Brandz Engage – an employee engagement and training organization. She is a visiting faculty for self - finance courses conducted by Mumbai University – BMM (Bachelor of Mass Media), BMS (Bachelor of Management studies) MACJ (Masters of Communication and Journalism), MEMA (Masters in Entertainment, Media and Advertising), PGDM (Post graduate Diploma in Media and Communication) teaching various subjects.