The book is designed strictly as per the revised syllabus in the subject Export Marketing of the University of Mumbai effective from the Academic Year 2010-11. The main features of the book are:
- Point-wise and relevant explanation on each topic.
- In-depth analysis of Mumbai University Questions Papers.
- Detailed and lucid explanation of the latest EXIM policy.
- Chapter-wise objective questions with answers.
| Book Content of Export Marketing |
- Introduction to Export Marketing
- India`s Export Trade
- International Marketing
- Regional Economic Grouping
- Preliminaries for Exports
- Export Promotion Organisations-I
- Export Promotion Organisations-I
- Foreign Trade Policy 2009-2014
- Export Pricing
- Export Finance
- Institutions for Export Finance
- Methods of Payments
- Export Procedure-I
- Export Procedure-II
- Export Documentation
- Export Incentive and AssistanceAbbreviations
Pattern of Question Paper
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