The book is designed strictly in accordance with the topics prescribed by the Mumbai University in the subject Export Marketing.
Book Content of Export Marketing |
SECTION-I Module 1. Introduction to Export Marketing
- Introduction to Export Marketing
- India`s Foreign Trade
Module 2. International Marketing
- International Marketing
- Economic Integration &Regional Economic Cooperation
Module 3. Preliminaries for Staring Export Business
- Preliminaries for Starting Export Business
Module 4. Export Marketing Organisations
- Export Marketing Organisations
Module 5. EXIM Policy
- EXIM Policy 2002-07 its Implications
Module 6. Product Planning for Export Markets
- Product PlanningSECTION-II
Module 7. Export Costing & Pricing
- Export Costing and Pricing
Module 8. Export Finance
- Export Finance
- Export Financial Institutions
- Methods of Payment
Module 9. Export Procedure
- Export Procedure
Module 10. Export Documentation
- Export Documentation
Module 11. Export Assistance and Incentives
- Export Assistance and Incentives
Module 12. Export Promotion Organisations
- Export Promotion Organisations
Abbreviations Appendix
|