It gives us immense pleasure to put forth a concise book on “Principles of Management − I” designed strictly as per the syllabus prescribed by the Board of Studies, Gujrat University for its BBA programme (Semester − I). This book will be useful to the new managers who are stepping into the world of management for the first time. The book has been written in simple language to provide a conceptual clarity to the beginners.
| Book Content of Principles of Management – I | |
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