This work on “Public Relations and Corporate Communication” contains the psychological and physical attributes which are required for the employee in a business place. These skills are possessed by employees, who work in hotel industry (Hospitality Management), healthcare, personal care, tourism and such other services, which directly deal with human beings.
The topics included in this title are Attitude, Emotional Intelligence, Vision, Goal Setting, Stress Management, Time Management, Creativity, and Communication Skills. These aspects are considered as most essential traits to be possessed by an employee, for the success of the organization.
The development of every individual in the organization has become the ultimate objective. Organizations focus on convergence of knowledge, skill and behaviour of an individual to increase the productivity of the individual which ultimately increases the overall productivity of the organization.
Contents –
1. Attitude
2. Emotional Intelligence
3. Vision and Goal Setting
4. Stress Management
5. Time Management
6. Creativity
7. Communication Skills – I
8. Communication Skills – II
9. Interview Techniques
10. Career Planning
