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Public Relations and Corporate Communication (Bangalore Uni.)

210.00

SKU: b6528cac5755 Category:

In the world of work today, an individual’s bearing and conduct are as important for success as technical competence in one’s field. While some persons may be gifted with an impressive personality and Natural power of persuasion, it is possible for everyone to learn and acquire skills of building relationships, making persuasive presentations, having an inspiring presence and a winning personality.

This book provides training and guidance in personality development and self-management. Students benefit the most when they practice they learn from this book. The practical work included in the chapter is meant to initiate students into awareness of the self and encourage them to take initial steps towards self-training.

This book has been written to suit the syllabus in “Public Relations and Corporate Communication” at B.Com. of Bangalore University. Teachers and students are welcome to make suggestions for improvement of this book in subsequent editions.

 

Contents :

1. Meaning and Important of Attitude
2. Interpersonal Relationship
3. Vision and Goal Setting
4. Time Management
5. Creativity
6. Process and Principle and Forms of Communication
7. Listening and Speaking
8. Body Language
9. Making Effective Speeches
10. Preparation of Resume, GD and Interview
11. Career Planning
Skill Development

ISBN

Student Dollar Price

8

Library Dollar Price
Pages

178

Edition

First

Year of publication

2015

Weight
Type

Author

S.M. Rai,

Urmila Rai

Publisher

Himalaya pub