Agribusiness Management is vital for an investor to capitalise on the overall appreciation of the asset, which helps for the transformation of Indian agriculture towards ‘Agribusiness’. As part of this transformation process, many government and private educational institutions are offering specialisation programme in ‘Agribusiness Management’ as undergraduate, post graduate and doctoral programmes. There are a number of business management text books available to the readers which only cover limited part of agribusiness. As it is a niche subject, comprehensive books for examination are sparingly available for the aspiring students. The candidates appearing for competitive exams in agribusiness need an authentic and appropriate book to strengthen their confidence. Therefore this book will meet the Competitive Examination needs of Agribusiness Management and Business Management students.
The motive for writing this book is to provide a standard book on agribusiness that holistically includes all the subjects through a competitive examination perspective. The book has been written in a systematic manner and readers are suggested to follow the chapter wise learning approach for maximum benefit from the book. The book includes 10 chapters which cover the subject areas of General Management, Marketing Management, Financial Management, Human Resources Management, Organisational Behaviour, Operations Management, Logistics Management, Supply Chain Management, Entrepreneurship Development, International Trade and Export, Managerial Economics and Statistics. The approach of the chapter first starts with multiple choice questions, which will improve the reader’s confidence and finally ends with test papers.
What makes this book unique is the fact that it blends together agriculture and business management. Considering the scope, coverage and style of the book, it will cater to the needs of ASRB-NET, UGC-NET, ICAR-JRF, SRF, Examinations of State Agricultural Universities and for anybody with an interest for competitive examinations in business management such as Grade A and Grade B examination of NABARD, RBI and Agricultural Officers of State Government Departments. For better learning approach, the readers are advised to perform the chapter wise objective type questions and then test the knowledge through test papers at end of every chapter.
Contents –
1. General Management
2. Marketing
3. Finance
4. Human Resources Management
5. Organisational Behaviour
6. Operations Management, Logistics Management and Supply Chain Management
7. Entrepreneurship Development
8. International Trade and Export
9. Managerial Economics
10. Agricultural Statistics
11. Solved Previous Year Question Papers of National Level Competitive Examinations
