Every business run all over the world, irrespective of size, should have congenial environment. The cool and non disturbing environment helps businesses to run successfully. But such business environment is rarely seen. Every economy is subjected to fluctuation because of imbalances in economic, political, legal and social factors. This directs business people to understand the environment in which they wish to run their businesses.
A business environment is the combination of internal and external factors that affect how a business operates. It may involve social, economic or institutional conditions, such as employees, customers, stakeholders, other organisations, policies or resources. While some factors that contribute to a business environment may be outside an organisation’s control, it’s important for businesses to understand their environments so they can adopt to changes. Business managers and analysts can study business environments to help organisations develop, grow and improve successfully.
This book on “Business Environment” provides every aspect of environment in which a business operates. The topics covered include an overview of business environment, economic, political, socio-cultural environments, Government’s participation in business, Forms of Business, Corporate Environment – Companies Act 2013, Intellectual Property Right, Skill India, and Make in India.
Universities of Karnataka have been prescribing “Business Environment” as one of the subjects at degree level of study. This book is written to cover the syllabus of BBA, First Semester of Bangalore University. Students of other universities who study “Business Environment” as one of the subjects can refer this book, as it provides detailed information on business environment.
Contents –
MODULE – 1 INTRODUCTION OF BUSINESS ENVIRONMENT
Concept and Nature of business environment, Need – Elements & Significance. Business Environment; Micro and Macro Business Environment; Factors affecting Micro environment.
MODULE – 2 FORMS OF BUSINESS ENTITIES
Forms of Business: Sole proprietorship concern, Partnership Firm, LLP, Company; Steps to incorporate Sole Proprietary concern; Preparation of Partnership Deed; Basic documentational Requirements; Significance of separate legal entity.
MODULE – 3 BUSINESS UNDER CORPORATE ENVIRONMENT
Companies Act 2013: Meaning & features of Company, Private Company, Small Company, One Person Company, Section 8 Company, Holding and Subsidiary Company, Foreign Company. MOA and AOA, Lifting the Corporate veil. Incorporation of Company, SPICE Form (Simplified Proforma for Incorporation of Company Electronically), Doctrine of Ultra-Vires; Indoor management.
MODULE – 4 PESTEL ANALYSIS
Macro Environment: Political: Political Stability, Political Policies & Ideologies; Economical: Economic Cycles, Interest Rate & Exchange Rates, Inflation & Unemployment; Socio-cultural: Demographical pattern of society, Consumer behaviour & buying pattern – Ethnic & Religious Factors; Technological: Technology access, licencing, patents, property rights & copy rights, digitalization; Environmental: Environmental hazards & remedy, Sustainability; Legal environment analysis: Labour laws.
MODULE – 5 REGULATORY FRAMEWORK & RECENT DEVELOPMENTS
Intellectual Property Right: Definition of Intellectual property, Types of IPR; Copy Right, Trade Mark, Patent, Design; Procedure for applying IPR. Infringement of IPR. Skill India; Start-up India, Framework and benefits available for entrepreneurs. Make in India Initiatives and benefits available.
