We have great pleasure in presenting First edition “Business Management and Startups” written for students of UG courses. The related matters are written in a simple and easily understandable.
This volume is an attempt to provide the students with thorough understanding of Business Management and Startups. We have presented the subject matter in a systematic manner with liberal use of charts and diagrams where ever necessary so as to make it interesting and sustain students interest.
Contents –
Module 1: Principles and Functions of Management
Module 2: Leadership and Motivation
Module 3: Startups and Its Financial Issues
Module 4: Incubation Support to Startups
Module 5: Government Initiatives for Startups in India
