We are very happy to present the first edition of our book E – COMMERCE – As Per SEP Syllabus of III Semester B.Com. to our fellow faculty members and the student community.
In the digital age, the growth of Electronic Commerce (E-Commerce) has revolutionized the way businesses and consumers interact. The internet has become a crucial platform for commercial activities, transforming traditional methods of business transactions and leading to the rise of new business models, products, and services. E-Commerce is no longer just a trend; it is the cornerstone of modern business practices, enabling companies to expand their reach beyond geographical boundaries, reduce costs, and enhance consumer experience.
This book aims to provide a deep understanding of the fundamental concepts, infrastructure, and security measures involved in E-Commerce, alongside insights into the legal aspects that govern online business activities. Authored by a group of passionate students and professionals, this book reflects our collective effort to distil complex topics in a way that is engaging and easy to grasp for those embarking on a journey to understand the dynamic world of E-Commerce.
Each chapter is meticulously crafted, with practical examples, case studies, and skill-building activities designed to enhance comprehension and foster a deeper understanding of the subject matter.
Contents –
Unit 1: Introduction to e-Commerce
Unit 2: e-Commerce Infrastructure
Unit 3: Security for e-Business
Unit 4: e-Payment and e-Marketing
Unit 5: Legal Aspects of e-Commerce
