We have great pleasure in presenting the first edition “Principles of Business Management” written for students students of UG courses. The subject matter is written in a simple and easily understandable language with sufficient support from real business world information.
The language of the book is simple and the coverage of various unit is exhaustive with examples. This work is prepared as a basic material for the learners to know fully about principles of business management. This title “Principles of Business Management” provides them an opportunity to develop the skills necessary to meet the challenges.
Contents –
Unit 1 – Nature and Functions of Management
Unit 2 – Planning and Decision Making
Unit 3 – Organizing
Unit 4 – Directing, Motivation and Control
Unit 5 – Leadership and Modern Management Techniques
