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Principles of Management

Student Price 145.00

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`Principles of Management` is an important and compulsory subject taught in most professional management courses. Not only the students of BMM would be studying this subject but it is also covered in the BMS, Banking and Insurance, BFM and BAF courses. The present text is written keeping into account the revised syllabus introduced recently. The book is divided into seven chapters dealing with topics like; Introduction to Management, Management today, Environment and ethics, Planning and Decision-Making, The Organizing process, Motivation and leadership and Staffing. Each chapter is further divided into various subtopics and is explained in simple and easy-to-understand language.

Contents –

1. Introduction to Management for Media Organisation
2. Management Today
3. Environment and Ethics
4. Planning and Decision Making
5. The Organising Process
6. Motivation and Leadership
7. Staffing