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Business Environment (MP Univ)

98.00550.00

SKU: 3a7e77069dc8 Category:

Business decisions in general and strategies in particular are moulded by the business environment & minus; those external factors like the economic, political / regulatory, social / demographic, technological and natural factors which make up the opportunities for and threats to business and internal factors like the resources, capabilities and goodwill of the organisation, internal power relationship etc. which decide the strengths and weaknesses of the firm. A thorough understanding of the business environment, therefore, is a prerequisite for making any strategic decision. This work is a humble attempt to familliarise the Management students with important environmental factors affecting business.

 

Book Content of Business Environment
1. Business Environment
2. Economic Systems
3. Globalisation, Liberalisation, Privatisation
4. MNCs, WTO
5. Industrial Sickness, Industrial Licencsing
ISBN

Student Dollar Price

4

Library Dollar Price

22

Pages

164

Edition

First

Year of publication

2009

Weight

228

Type

,

Author

Dr. Francis Cherunilam

Publisher

Himalaya pub