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Case Studies in Business Management – Indian Perspective (Vol. 2)

1,695.00

SKU: 937e23d6dc0e Category:

Nowadays, different teaching pedagogies are used to import training and education. Case study method has gained more popularity and is widely accepted in B-Schools and corporate trainings. In second volume of the case study book, we have made an effort to edit 30+ case studies to facilitate both teachers and students of management education. Editing this book has been a lot of learning for us and we sincerely hope that the readers will get value out of it. We have tried to strike balance in presenting the concepts and applications, both, of some of the new ideas. We also encourage you to adopt a similar, open and critical, stance while reading this book. We hope this small effort will make teaching-learning through case method enjoyable.

Generally, most of the cases are developed with the help of data collected from interviews of officials and various sources like websites of respective companies, newspaper articles and academic journals, etc. Since case studies are widely used in management education, we hope that this new title will make a valuable contribution to widen the use of the case study method. This case book second volume is intended not only for management students but also for academicians, consultants and industry practitioners.

 

Contents –

1. Digitally Knowledgeable Company – Atul Arvind Patankar, Dr. Chandrahauns R. Chavan and Dr. Prashant Salwan
2. Future of Learning Platforms – Rajagopal Purushotam and Dr. Prashant Salwan
3. DBS-LVB Merger – Dr. Sarika Mahajan
4. Establishing Last Mile Connectivity: RWP’s BTL Foray in Rural India – Prof. Prakash Pandit, Dr. Rachna Sharma and Dr. Kavita Laghate
5. Spiritual Dimensions of Business Excellence – Shree Ramkrishna Exports – Dr. Anita P. Bobade and Dr. Srinivasan R. Iyengar
6. Toroots: Finding Customer Value Proposition using Technology – Dr. Shailesh Pandey and Dr. Prashant Salwan
7. Zomato: On the Tough Road to Success – Dr. Sandeep Bhanot and Dr. Srinivasan R. Iyengar
8. E-Commerce: Creating Fashion Crafts Uses Customer Insights to Reduce Returns – Dr. Jacqueline P. Mundkur and Dr. Ranjan Chaudhari
9. Tribeca Asset Light Model Capturing India’s Distressed Real Estate Opportunity – Gaurav Mundra and Dr. Prashant Salwan
10. Byju’s – Creating Value in Education – T. Mangaiyarkarasi, Dr. S. Gayathri and Dr. Kavita Laghate
11. An Entrepreneurship Journey of Pitambari – Dr. Swati Kulkarni and Dr. Srinivasan R. Iyengar
12. Bhagavad Gita: Perspective of Leadership – A Case Study of Nanal’s Slimming Solutions – Naik Kasturi R. and Dr. Srinivasan R. Iyenagar
13. Lijjat Papad – Opportunities in RTE Snacks Segment – Yogesh Naik and Dr. Kavita Laghate
14. Wellness – Forever? – Dr. Sukhmeet K. Kalsi and Dr. Srinivasan R. Iyengar
15. Netflix India: A Bitter-Sweet Journey… – Dr. Ashish Ambasta, Dr. Prashant Salwan and Ms. Pooja Singavi
16. Valli Arunachalam’s Battle for a Board Seat – Dr. S. Gayathri, Prof. Mangaiyarkarasi and Dr. Kavita Laghate
17. Vasav Group – Diversification Dilemma – Dr. Venkatesh Katgeri and Dr. Srinivasan. R. Iyengar
18. India Water Foundation – A Case of Jal Mitra – Dr. Prachi Beriwala and Dr. Kavita Laghate
19. From Pleasanton to Tenkasi – Venkatesh K. Iyengar and Dr. Kavita Laghate
20. The Burger King: Journey of Transformation through Creativity – Ms. Rishika Bhojwani and Dr. Sarika Mahajan
21. ‘Chambray Sheen’ – Alka Purohit, Dr. Ranjan Chaudhuri and Dr. Anil Pande
22. Makhana (Fox Nut): A Desi Nutritional Snack – Reema Shah and Dr. Kavita Laghate
23. The Tough Test and Trial of The India’s Giant – DHFL – Ms. Priyanka Chugh, Dr. Poonam Mahajan and Dr. Sarika Mahajan
24. IL&FS – The Story Unfolds – Dr. Sweta K. and Dr. Sarika Mahajan
25. Recognition Leads to Retention – Pooja Kulkarni and Dr. Kavita Laghate
26. Tata Capital: Paving a Path for a Better Tomorrow – Dr. Dur Khan and Dr. Sarika Mahajan
27. Hindu Sabha: Innovation and Leadership – Mansi Yogesh Thakkar and Dr. Vaibhav Deogirkar
28. MindTree L&T: Hostile Takeover – Dr. Rajitha Ramachandran and Dr. Sarika Mahajan
29. Star in the Air… – Dr. Snehal S. Shinde and Dr. Srinivasan R. Iyengar
30. Omega – Aligning it Right: The Economics of CSR – Dr. Durdana Ovais, Dr. V. Selvalakshmi and Dr. Srinivasan R. Iyengar
31. V-Trans Limited: Leadership and Ethics – Mansi Takkar and Dr. Prashant Salwan
32. Allcargo Logistics – Journey from a Startup to International Giant, What Now? – Sagar S. Vasan, Dr. Ranjan Chaudhuri and Dr. Chandrahauns R. Chavan
33. An Analysis of Indian Model of Corporate Governance: With Special Reference to Tata-Cyrus Rumpus – Dr. Durdana Ovais and Dr. Kavita Laghate
34. IndiaMART – Faraz Khan, Bharat Thyagarajan and Dr. Prashant Salwan
35. Business Model Analysis of Interglobe Aviation – Aakash Gupta, Aditi Sharma and Dr. Prashant Salwan
36. The Fern for Environment – Ashish Bist and Dr. Ranjan Chaudhuri

ISBN

Year of publication

2022

Edition

First

Pages

304

Weight

480 (In Grams)

Book Code

Library Dollar Price

68

Type

Author

Kavita Laghate,

Srinivasan R. Iyengar

Publisher

Himalaya pub