This book covers the syllabus for the subject of Effective Communication of B.B.A., Second Year, University of Nagpur. Written of the basic of the authors` experience of teaching both Undergraduate and Post Graduate students of Business Studies as well as Management Studies, the book uses simple language to explain the concepts. Besides, there are review questions in most chapters and exercises for students who would like to practice their writing skills.
Book Content of Effective Communication | |
1. Introduction to Communication 2. Media of Communication 3. Objectives of Communication 4. Barriers to Communication 5. Non-Verbal Communication 6. Business Letter Writing 7. Layout of a Business Letter 8. Sentences and Vocabulary Building 9. Punctuation 10. Writing Effectively 11. Types of Letters 12. Business Manners 13. Presentation Skills 14. Listening 15. Job Application 16. Group Communication 17. Reports 18. Summarisation |