Management Dynamics and Applications (Sem 1, BCom Bengaluru North Univ)

We have great pleasure in presenting First edition “Management Dynamics and Applications” written for students of UG courses. The related matters are written in a simple and easily understandable.

This volume is an attempt to pro vide the students with thorough understanding of Management Dynamics and Applications. We have presented the subject matter in a systematic manner with liberal use of charts and diagrams where ever necessary so as to make it interesting and sustain students’ interest.

Contents –

Module – 1 Introduction to Management
Introduction
Meaning of Management
Definition of Management
Evolution of Management Thoughts
Pre-Scientific Management Era
Modern Management Era
Nature of Management
Characteristics of Management
Scope of Management
Functional Areas of Management
Management as a Science
Art & Profession
Management and Administration
Management Principles
FW Taylor and Henry Fayol
Review Questions

Module – 2 Planning, Decision Making and Organization Structure
Introduction
Planning
Meaning of Planning
Definition of Planning
Features of Planning
Importance of Planning
Steps in Planning Process
Types of Planning
Types of Plans
Advantages of Planning
Disadvantages of Planning
MBO
MBE
Decision Making
Meaning of Decision Making
Characteristics of Decision Making
Process of Decision Making
Types of Decisions
Organization
Nature of Organization
Need for Organization
Importance of Organization
Organization Structure
Types of Organization Structures
Formal Organization
Informal Organizations
Review Questions

Module – 3 Staffing, Directing & Communication
Introduction
Staffing
Meaning of Staffing
Definition of Staffing
Functions of Staffing
Staffing Process
Directing
Meaning of Direction
Nature of Direction
Principles of Direction
Communication
Meaning of Communication
Definition of Communication
Purpose of Communication
Process of Communication
Barriers to Communication
Steps to Overcome Communication Barriers
Types of Communication
Motivation Theories
Maslow’s Need Hierarchy Theory
Herzberg’s Two Factor Theory
Mc. Gregor’s X and Y Theory
Review Questions

Module – 4 Leadership, Controlling and Co-ordination
Introduction
Leadership
Meaning of Leadership
Characteristics of Leadership
Leadership Styles
Autocratic Style
Democratic Style
Participative Style
Laissez Faire
Transition Style
Charismatic Leadership Style
Control
Meaning of Control
Importance of Control
Steps in Controlling
Limitations of Controlling
Principles of effective Control System
Essentials of Effective Control System
Techniques of Control
Co-ordination
Meaning of Co-ordination
Importance of Co-ordination
Principles of Co-ordination
Steps in Controlling
Review Questions

Module – 5 Business Social Responsibility and Managerial Ethics
Introduction
Business Social Responsibility
Meaning of Business Social Responsibility
Need for Business Social Responsibility
Importance of Business Social Responsibility
Green Management
Meaning of Green Management
Green Management Actions
Managerial Ethics
Meaning of Managerial Ethics
Importance of Ethics in Business
Factors that Determine Ethical or Unethical Behaviour
Review Questions

Skill Development Activities