The whole text has been restructured and modified, information has been updated throughout, many contemporary live examples and explanations have been added and the scope of a number of chapters has been enlarged. Three new chapters, viz., Social, Environmental and Economic Responsibilities of Business, Environmental Analysis and Diagnosis, and Knowledge Management have been added.
Contents –
1. Strategic Management: An Introduction
2. Mission, Objectives and Social Responsibility
3. Social, Environmental and Economic Responsibilities of Business
4. Corporate Governance
5. Business Environment
6. Environmental Analysis and Diagnosis
7. SWOT Analysis and Strategy Formulation
8. Strategy Implementation
9. Strategy and Structure
10. Strategy Evaluation and Control
11. Portfolio Strategy
12. Competitive Analysis and Strategies
13. Corporate Level Generic Strategies
14. Business Growth
15. Mergers and Acquisitions
16. Turnaround Management and Corporate Restructuring
17. Globalisation
18. Functional Strategies
19. Knowledge Management
20. Management of Change