We have great pleasure in presenting First edition “Business Environment” written for students of UG courses. The related matters are written in a simple and easily understandable.
This volume is an attempt to provide the students with thorough understanding of Business Environment. We have presented the subject matter in a systematic manner with liberal use of charts and diagrams where ever necessary so as to make it interesting and sustain students’ interest.
Contents –
1. Introduction Business Environment
2. Government and Legal Environment
3. Economic Environment and Global Environment
4. Technological Environment
5. Natural Environment
