This book covers all the aspects of communication. It has taken care of the model syllabus of UGC for MBA, where communication is taught as compulsory paper. The book is also useful for the students of other PG and professional courses like MCA, MHRM, KHRD, PMIR, M.Com., CA, ICWA, and CS. The book has utility for Mass Communication and several other diploma programs and undergraduate courses like BBA, BCA, and B.Com., run by universities and several autonomous institutions. The book is also designed to meet the requirements of trainers, executives and academicians to conduct various teaching, training and development programs.
We are especially thankful to our students who helped us in focusing on the issues precisely and effectively. We also sincerely acknowledge our colleagues and friends for their inspiration and encouragement. We would welcome valuable suggestions from our esteemed readers for improving the quality of the book.
Contents –
1. Nature and Scope of Communication
2. Communication Barriers
3. Listening skills
4. Reading Skills
5. Non-verbal Communication
6. Oral Communication
7. Presentation Skills
8. Public Speaking
9. Interview Skills
10. Feedback and Counselling Skills
11. Negotiation Skills
12. Wrtitten Communication
13. Report Wrtiting
14. Resume Preparation
15. Business Correspondence
16. Meetings
17. Communication in Disciplinary Matter
18. Legal Aspects of Business Communication
19. Communication and Technology
20. Newer Dimension of Communication
Select Bibliography