Travel and Tourism is distinguished as an economic activity of global significance.
It is the largest service industry in India which has observed a rapid growth in recent years. It provides varied options like heritage, cultural, medical, business and sports tourism. The Government’s main objective for this sector is to develop and promote tourism, maintain competitiveness of India as tourist destination and improve and expand existing tourism products to ensure employment generation and economic growth.
This book aims to accustom the students and inculcate a sense of importance with all aspects of Tourism Industry. The student will gain the preliminary knowledge about the concept of Travel and Tourism along with the career opportunities available in this field.
Contents –
1. The Tourism Phenomenon
2. Constituents of Tourism Industry
3. Infrastructure of Tourism
4. Types of Tourism
5. The Impact of Tourism
6. The Tourism Organisations
7. The Travel Agency
8. The Tour Operator
9. Travel Formalities and Regulation
10 Itinerary Planning
11. Technology in Tourism
12. Travel Trends
Question Bank
References