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People in advanced countries rely more on services. Developing countries like India are also relying more and more on service
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In this present book with adequate Indian examples, explained the different segments in the services sector that is conceptual backdrop
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Contents – 1. Services Marketing 2. Classification of Services 3. Services Marketing Management 4. Strategic Planning 5. Managing Demand and
Services Marketing
This book recognizing the growing importance of services and the unique challenges faced by service managers. The problems of Service
Services Marketing
India is projected to become third largest economy in the world by 2050. The service sector remained the key driving
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The days of getting an easy walkover in the business world are now over. Business goes where it is invited
Services Marketing
Services Marketing, has tried to analyze the services characters like intangibility, perishability, inseparability, variability which are very important for services
Services Marketing
An economy on the basis of its evolution can be divided into segments: Primary (Agriculture), Secondary (Manufacturing), and Teritiary (Services).
Services Marketing (AP Univ)
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Services Marketing (Text and Cases in Indian Context)
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Simplified Physics Std XI (CBSE & State Board)
According to latest prescribed syllabus by Central Board of Secondary Education (CBSE) and State Boards of Punjab, Uttarakhand, Nagaland, Mizoram,
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The book present the completes syllabus prescribed by CBSE for the students CBSC for the students of Class XII in