Corporate Tax Planning

The topics in the text are covered from the perspective of a person who wishes to learn about the corporate

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Criminology for Lawyers Indian Perspective

The intricate relationship between crime, law, and society has always fascinated us—not only as an advocate but also as a

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CRM and E-CRM

The main objective of CRM is to focus on customer preference, creative marketing channels, target market identification and quality service

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Current Trends in Management

This book is consists of current trends which are being evolved and practised all-around the world in management field. The

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Customer Centric Organisation

This book represents an extended and thoroughly revised version of a collection of information on customer focused organization of the

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Customer Relationship Management

Customer Relationship Management is an important subject for all Management students in this globalised economy where customers reigns supreme. This

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Customer Relationship Management

CRM is about acquiring, developing and retaining the satisfied loyal customers; achieving profitable growth; and creating economic value in a

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Customer Relationship Management

In today’s highly competitive business world, both CRM and excellence in customer service are strategically important. Business managers know that

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Customer Relationship Management

Customer Relationship Management is a vital element in banking and also in any organization. The author has carried out a

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Data Base Management System

Preface of the course is to present an introduction to database management systems, with an emphasis on how to organize,

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Database Management Systems

Information is a valuable resource to an organization. Computer software provides an efficient means of processing information, and database systems

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DEMONETISATION: From Deprivation to Destitution

This microbook visibilises via lived reality analysis the ramifications of demonetisation on various facets of the lives, labour and livelihoods

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Derivative Markets

This book is written with the intention of providing both to the students of this subjects as well as people

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Development of New Enterprises

Development of New Enterprises is a continuous process. Behind every enterprise, there is an entrepreneur with passion who desires to

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Dictionary of Tourism

Tourism is the fastest growing industry in the world become of greater disposable incomes is an economic activity of immense

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Digital Business Management

We are happy to offer the book “Digital Business Management” to both management students and faculties alike. More so, since

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Digital HR: Moving Towards Digitization

The Objective of Digital HR book is to provide students and HR Professionals with the best source of information and

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Digital Marketing

We have great pleasure in presenting First edition “Digital Marketing” written for students of PG courses. The related matters are

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Digital Marketing

We are happy to offer this book to all management students and faculties as a very important subject that will

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Digital Marketing

We have great pleasure in presenting the first edition “Digital Marketing” written for students of UG and PG courses. The

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