Contract II

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This Book is for students studying the subject of Contract II. The book is written as per the revised syllabus

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Contribution of Management Thinkers

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Management is an object-and result-oriented dynamic process which is required for improving the quality of organisational working and human living

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Cooperative Marketing In India and Abroad

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A modest attempt is made in this book to undertake an objective appraisal of the role of the marketing cooperatives

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Corporate Finance and Indian Financial System

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Corporate Finance and Financial Markets have emerged as significant field of study in the finance. The purpose of this book

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Corporate Financial Knowledge Integration

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The need to understand the relationship and inter-dependence of various finance related subjects is crucial for managerial decision making. This

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Corporate Governance

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Corporate Governance deals with relations between board, management and share holders. There has been a huge awakening in the west

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Corporate Governance and Organizational Performance

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This book makes a comprehensive attempt to explain the concepts of corporate governance, details the perspectives from cross-sections of people

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Corporate Law and Governance

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The book is meant for students of Law, Commerce and Management Institutes, the authors have dealt with the provisions of

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Corporate Laws

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We are pleased to place before the esteemed readers a book on “Corporate Laws” as per choice based credit system

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Corporate Magic

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The book specifically caters to all those who are employed or employ others for a living across the world. Every

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Corporate Management

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The present “Corporate Management” book deals with the contemporary issues of Corporate Management. It contains 24 chapters covering various dimensions

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Corporate Reporting In India

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The changing corporate environment and disclosure of information to the community play an important role in building investors’ confidence and

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Corporate Restructuring Merger, Acquisition and Other Forms

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During the last two decades or so, the global industrial landscape had been completely redrawn by the forces of globalization,

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Corporate Social Responsibility (CSR), Corporate Governance, Sustainable Development and Corporate Ethics/Business Ethics

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This book has been written keeping in view the requirements of the MBA General Course Syllabus for the subject “Managing

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Corporate Tax Planning

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The topics in the text are covered from the perspective of a person who wishes to learn about the corporate

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CRM and E-CRM

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The main objective of CRM is to focus on customer preference, creative marketing channels, target market identification and quality service

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Current Trends in Management

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This book is consists of current trends which are being evolved and practised all-around the world in management field. The

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Customer Centric Organisation

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This book represents an extended and thoroughly revised version of a collection of information on customer focused organization of the

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Customer Relationship Management

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Customer Relationship Management is an important subject for all Management students in this globalised economy where customers reigns supreme. This

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Customer Relationship Management

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CRM is about acquiring, developing and retaining the satisfied loyal customers; achieving profitable growth; and creating economic value in a

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