Encyclopaedia of Disaster Management (Set of 3 Volume)

Now, Disaster Management, being a separate discipline, requires an exclusive manual for all those, active in related areas. Hence, this

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Encyclopaedia of Editing and Reporting (Volume 1 to 4)

In the area of journalism, Editing and Reporting are two most significant aspects of journalism and media today. Editing once

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Encyclopaedia of Functional Management (Set of 4 Volume)

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Encyclopaedia of Global Warming (Set of 5 Volume)

Global warming is a current and burning topic, today. To comprehend, it is: th E gradual increase in the overall

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Encyclopaedia of Hospitality Management Volume I to VI

This seriously prepared work should practically be useful for students and as well as, all categories of readers. Today, our

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Encyclopaedia Of International Management (Set of 4 Volume)

Simply put, the management of a business organisation, spread the world over, is termed International Management. Success, growth and progress

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Encyclopaedia Of Journalism (Set of 5 Volume)

Activities in journalism include answering simple questions, like Who, When, What, Why, and stating the importance and effects of certain

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Encyclopaedia of Logistics Management(Set of 3 Volumes)

Management of logistics is commonly known as a significant stream of management. It deals with supply of goods from manufacturing

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Encyclopaedia of Mass Communication (Set of 3 Volumes)

This work, a research based effort should be a good source for students and general readers concerned. In today`s global

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Encyclopaedia of Mass Media (Set of 3 Volume)

In modern times, Mass Media is one of the most vital sectors in any society or economy. Mass media can

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Encyclopaedia of Media Management (Volume I To V)

In today`s world, Media Management is a significant subject. Media denotes a discipline, specifically designed to reach a very large

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Encyclopaedia of Merchandising (Volume I to V)

Merchandising is one of the most purposeful and useful disciplines in today’s global economy. If refers to all that goes

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Encyclopaedia of Public Relations and Advertising Volume I to III

In the modern context, Public Relations and Advertising are two different disciplines. But, these are integrally related, as part and

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Encyclopaedia of Retail Chain Management (Set of 3 Volume)

Business world is growing fast. Today, retailing is one of the fastest-growing segments of economy. As one of the nation`s

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Encyclopaedia of Supply Chain Management (Set of 3 Volume)

Flow of goods form the place of production to the market is the main concern of Supply Chain Management. IF

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Encyclopaedia of the History of Mass Media (Volume I to V)

In the true sense, History of Mass Media is in fact, history of print media and electronic media. To comprehend,

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Encyclopaedia of Tourism (Set of 6 Volumes)

Recently, there has been an upmarket trend in tourism, over the last few decades, especially in Europe and North America,

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Encyclopedia of Personality Development and Career Management

Every minute bring an opportunity for self-improvement. Every individual has started a unique personality whih is exclusively his. The roots

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Kaleidoscopic Perspectives of Research in the Globalized Era

Globalization has almost become an all encompassing process that involves a very beneficial integration of regional and national economics with

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Management Millennium – Volume I to III

Management is perceived as the constructive organization of men, materials and money. Over the past several decades the concept of

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