Public Relations Management
Public Relations Management is required in vexing times. Therefore, it is important for PR practitioners to generate trust in the
Purchasing and Store Keeping Sem V (Mumbai Univ)
We are pleased to present the revised edition for T.Y.B.Com. students of the University of Mumbai in the subject of
Purchasing and Storekeeping
The book presents the subject matter in a simple and convincing language. Theory as well as practical questions are given
Purchasing and Storekeeping (Sem 6, BCom Mumbai Univ)
We are pleased to present the new edition for T.Y. B.Com. students of the University of Mumbai in the subject
Quantitative Methods – II (Mumbai Univ)
It give us an immense pleasure to come up with a book on “Quantitative Methods – II” for the students
Quantitative Methods (Mumbai Univ)
It is a matter of great pleasure to present this new edition of the book on Quantitative Methods to the
Radio and Television (Mumbai Univ)
Radio and Television are the positive most inseparable mediums of the evolution of any society. Media is the mirror of
Recent Trends in Accounting – II (Sem 2, BCom Mumbai Univ)
The field of accounting is rapidly evolving, with a significant shift towards recognizing human capital as a vital asset and
Recruitment and Selection
Recruitment of talented employees is an essential part of any company’s ability to maintain success and ensure the achievement of
Reproting (Sem V, BAMMC Mumbai Univ)
Reporting in a Multimedia World offers a through overview of the core skills journalists need for the 21st century. “Where
Research Methodology in Accounting and Finance (Mumbai Univ)
Research Methodology is a very interesting, important and a requisite subject for any course as it gives insight on how
Research Methodology Sem V (Mumbai Univ)
It is a matter of great pleasure to present a book on Research Methodology to the students and teachers fraternity
Retail Management (BMS Mumbai Univ)
It gives us a great pleasure to present the first edition of the book on “Retail Management”. This book is
Retail Management (Sem 6, BMS Mumbai Univ)
Retail Management focuses on key strategic issues with and emphasis on financial considerations and implementation through merchandise and store management.
Risk Management (Sem 6, BMS Mumbai Univ)
I earnestly hope that the book will make the complicated but very enlightening Subject of ‘Risk Management’ simple to understand
Rural Marketing (Sem 4, BMS Mumbai Univ)
Great pleasure to present the New edition (as per Revised Syllabus) of the text book on “Rural Marketing” to the
Sales and Distribution Management (Sem V – Mumbai Univ)
The book on Sales and Distribution Management to the students of Bachelor of Management Studies. This book is written on
Security Analysis and Portfolio Management (Sem 5, BBI Mumbai Univ)
This book “Security Analysis and Portfolio Management” to the students of T.Y. BBI, Vth semester. In this edition, an effect
Security in Computing (Mumbai Univ)
It is a great pleasure for presenting First Edition of Revised syllabus of the Book “Security in Computing” to the
Selling and Negotiation Skills
An age old theory claims `Sales is all about negotiations` while there is another school of thought which emphasizes on