Regular
Investment Management (Sem 6, BCom NEP Bengaluru City Univ)
We have great pleasure in presenting First edition “Investment Management” written for students of UG courses. The related matters are
Managing Technological And Environmental Disasters
The impacts of technological and environment disasters are increasingly being felt. This book deals with these disaster in great details.
Books
Entrepreneurship and Startups Ecosystem (Sem 4, BBA Bengaluru North Univ)
Economic reforms that were introduced in the year 1991 started creating enormous opportunities to entrepreneurs. Liberalisation reforms created new challenges
Production and Operations Management (Sem 4, BBA Bengaluru North Univ)
Production and Operations Management (POM) is the study of managing, designing, and controlling production processes. It also involves redesigning business
Entrepreneurial Development (Sem 6, BCom Tamilnadu Univ)
The entrepreneur is the key factor in the economic development of a nation. Entrepreneurial Development has been recognised globally as
Customer Relationship Management (Sem 4, BBA Bengaluru City Univ)
Customer Relationship Management is the study of managing customer interactions. It focuses on building long-term relationships that create value. CRM
Retail Management (Sem 4, BBA Bengaluru North Univ)
Retail Management is the study of selling goods and services. It focuses on understanding customers and delivering value. The field
Business Applications of Emerging Technologies (Sem 6, BCom Telangana Univ)
Emerging technologies are transforming the way businesses operate, and they are rapidly becoming a competitive advantage for companies. These emerging
Marketing for Consumer Value
We have great pleasure in presenting First edition “Marketing for Consumer Value” written for students of PG courses. The related
University Chemistry (Vol I) (Inorganic Chemistry – I)
The book entitled “University Chemistry – Vol-I” is a very sincere attempt to arouse the interest of the students in
Ecotourism Principles Practices and Prospects
Ecotourism: Principles, Practices and Prospects presents a rigorous and comprehensive examination of ecotourism as a critical instrument for sustainable development. The volume elucidates the
Health Education, Safety Education, Sports Injuries and Management and Sports Nutrition
The book “Health Education, Safety Education, Sports Injuries and Management and Sports Nutrition” is an introductory text book that covers almost all the topics related to the above courses. It is mainly
Applications of Artificial Intelligence (Sem 2, Andhra Univ)
We have great pleasure in presenting First edition “Applications of Artificial Intelligence” written for students of UG courses. The related
Organisational Development (Sem 4, BCom Mumbai Univ)
In today’s volatile business landscape defined by rapid tech shifts and global competition organisations must evolve or risk obsolescence. Organisational
International Business
In the last 7 years, tremendous changes have taken place in Indian and global economies, which has made me update
E-Commerce and Web Application Development (Sem 4, BCom Andhra Univ)
We have great pleasure in presenting First edition “E-Commerce and Web Application Development” written for students of UG courses. The
Managerial Economics (Sem 2, BBA Andhra Univ)
Managerial Economics is essentially the applied economic science pertaining to business decision-making. A working knowledge of economic tools of analysis
Costing Methods (Theory Problems and Solutions) (Sem 4, BCom, Bangalore Univ)
The book has been divided into five chapters as per the syllabus. Based on the conviction that students can really
Business Law – III (Sem 4, BCom Mumbai Univ)
The smooth functioning of trade, commerce, and banking relies heavily on trust and certainty in financial transactions. Negotiable instruments such
Advanced Java Programming (Sem 6, Bengaluru City Univ)
In today’s digital era, software systems are becoming increasingly complex, distributed, and interconnected. Applications now demand high performance, robust security,
Financial Management (Sem 4, BBA Andhra Univ)
We have great pleasure in presenting First edition “Financial Management” written for students of UG courses. The related matters are
Marketing Management (Sem 4, BBA Andhra Univ)
We have great pleasure in presenting First edition “Marketing Management” written for students of UG courses. The related matters are
Games
A Textbook of Medicinal Chemistry Vol-I (Sem 4, B.Pharm)
Medicinal Chemistry is a tough subject for beginners. Through observation as a teacher of the subject, we have seen that
A Text Book on Management Principles and Applications (Sem 1, NEP Karnataka)
The National Education Policy, 2020 heralds new hopes, new inspirations, new vistas and new destination for Commerce and Management student
Office Organisation and Management
Tomorrow has suddenly arrived. The onset of twenty-first century has seen the Modern Office undergoing a technical revolution resulting in