Modern Business Organisation and Management
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Modern Human Resource Management (Text and Cases)
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Modern Marketing
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Modern Marketing Research
Marketing Research has become an important tool of sound management. Marketing information based on marketing research has served the basic
Neuromarketing and its Applications
The science of marketing shows the incremental change, and the concept of neuroscience is widely accepted as it provides deeper
New Dimensions of Cooperative Management
I am glad that the second edition of this book is coming out in response to the demand. While the
New Paradigms in Business Management
Business Management is a dynamically changing subject. The World is constantly going through its ups and downs, globalization of trade
New Perspectives In Indian Management
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Occupational Stress Management
This book is meant for educational and learning purposes. The author(s) of the book has/have taken all reasonable care to
Office Management
The present Seventeenth edition of the book “Office Management” incorporates almost all the changes that have taken place in the
Office Management
Today office has assumed a key role in the management of any organization. It is said, “The office is to
Office Organisation and Management
Tomorrow has suddenly arrived. The onset of twenty-first century has seen the Modern Office undergoing a technical revolution resulting in
Operating System
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Operation Research
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Operations and Supply Chain Management
Operations and Supply Chain Management has been a key element in the improvement of productivity in businesses around the world.
Operations Management
In the 21st century, operations managers who are responsible for producing and delivering the goods and services we use everyday,