Mass Communications and Media Studies
Several thousand newspapers and magazines, several several hundred general entertainment and other channel of satellite TV, broadband internet connections on
Mass Media Laws and Regulations
The book is primarily intended for students appearing for the examinations in Journalism, Public Relations, Advertisement. Mass India and Communications,
Materials and Purchasing Management
Materials constitute a substantial part of the cost of production. Effective materials management has, therefore, the potential to improve the
Materials Management
This book presents to the readers the various important topics coming under the purview of materials management viz., materials planning
Materials Management
Management of materials in most organisations is crucial to their sucess because the cost of purchasing, storing, preserving, moving and
Mathematics for Indian Retail Business
A retailer is the final business in a distribution channel. It is interface between customers and the rest of the
MCQs in Human Resource Management and Industrial Relations
The text titled “Multiple Choice Question in Human Resource Management and Industrial Relations” is the outcome of suggestions from the
Media And Communication Management
The present edition of the book has been thoroughly revised, updated and enlarged in the light of the changes taken
Mercantile Law
The book Mercantile Law has been written primarily to meet the needs of students preparing for B. Com., B.Com. (Hon.),
Merger, Acquisition and Corporate Restructuring
In earlier years, India was a highly regulated economy. To set-up an industry various licenses and registration under various enactments
Methodology and Techniques of Social Research
This book to present a cancise, cogent comprehensive and critical exposition of the varied techniques employed in social research and
Methodology of Research in Social Sciences
This book is a response to the above perceived needs for a cross-discipline practice-oriented comprehensive book on research methodology. It
Micro Finance
We have enormous contentment in presenting the first edition “Micro Finance” written for students of PG courses. The subject matter
Micro Finance in India
Micro Finance is the buzzword in present time. Professor Mohammad Yunus, a noble Prize winner, is the main architect who
Micro Finance:Theory and Practices
This book is a collection of selected papers presented at the National seminar, 2016 on the “Emerging Trends and Challenges
Microfinance
Microfinance has emerged as an independent branch of study, an industry, a development strategy and a revolution recently. The purpose
Microfinance and Rural Women Entrepreneurship
This book takes a fresh approach to the time-honoured study of women entrepreneurship by merging the study of collaborative initiatives
Modern Business Organisation and Management
This book is designed to provide a broad and integrated introductory analysis to the study of organizations and their management-applicable
Modern Human Resource Management (Text and Cases)
Human resource is the most important resource. It is to be managed properly. The present business environment is turbulent. It
Modern Marketing
This book `Modern Marketing` is specially compiled to act as a comprehensive and reliable manual of “the principles and practices